Hotel Reviews, Travel News

Hilton launches digital check in

06/01/2015 by .
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In a ground breaking move involving over 4,000 of its properties, 260 of them in Europe, Middle East and Africa and 11 brands including Waldorf Astoria and Doubletree, Hilton launches digital check in, offering you the option of checking in and choosing your room from a digital floor plan before you arrive.

This exciting and innovative move heralds the beginning of a new chapter of hospitality consigning the long line to check in as a thing of the past.

Geraldine Calpin, global head of digital at Hilton Worldwide, said, “Digital check-in and room selection puts our guests in the driving seat and gives them unprecedented choice and control across their entire stay. Never before have guests been able to check-in, select their room from a digital floor plan and customise their room ready for arrival. We are truly revolutionising the industry and this is just the tip of the iceberg for digital at Hilton Worldwide.”

Simon Vincent, executive vice president and president, Europe, Middle East & Africa for Hilton Worldwide, said, “As a business, we have always prided ourselves on leading the pack – we were the first to put televisions in hotel rooms and now we are the first to let you choose your room – right down to the exact room number. With a 95-year history of delivering industry-transforming offerings, Hilton Worldwide will continue to enrich the guest experience on a major scale across our brands and regions. Hot off the tails of the US launch, we look forward to our guests across the region benefiting from the most personalised digital service yet.”

To enjoy this new service guests need to be a member of Hilton HHonors the free company guest loyalty scheme and download the app.

it seems Hilton has fully embraced the digital age as just last month it also announced it was introducing mobile key technology to smart phones, giving guests the ability to go directly to their rooms on arrival and unlock doors just using their smartphone. Currently this technology will only available in the US across Hilton Hotels & Resort, Canopy by Hilton, Waldorf Astoria Hotels & Resorts, and Conrad Hotel & Resorts. By the end of 2016 however, Hilton expects it will be available across most of its rooms worldwide. The company has also launched bookable web sites in 22 different languages to further enhance its digital footprint.

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